Month: April 2017

@UniStudios’ “Christmas in Spring” Philanthropy Event Brings Holiday Cheer to M.E.N.D. Families on Saturday, May 6


​USHR//Universal City, California, April 25, 2017 – Universal Studios Hollywood celebrates 26 years of giving in partnership with M.E.N.D. (Meet Each Need with Dignity) as part of its annual “Christmas in Spring” philanthropy event, bringing goodwill to low income families, with this year’s event taking place on Saturday, May 6 from Noon to 2 p.m. at 10641 San Fernando Rd, Pacoima, CA 91331.

Since its inception, “Christmas in Spring” has impacted the lives of over 15,000 less fortunate individuals, providing them with the opportunity to enjoy a fun outing during a time of year when the needs of these families are often overlooked.

Philanthropy is a major initiative for Universal Studios Hollywood through its acclaimed Discover A Star Foundation. Founded in 1994, Discover A Star provides grants to deserving organizations whose initiatives help individuals and families to achieve more productive and fulfilling lives.

With hundreds of Universal Studios Hollywood volunteer employees participating, this year’s “Christmas in Spring” event will invite Santa Claus and very merry mischievous Minions from the theme park’s popular “Despicable Me Minion Mayhem” ride to usher in a springtime holiday season. Families supported by M.E.N.D. will enjoy an afternoon of custom prepared food and interactive festivities from carnival games and face painters as well as a live D.J.

A special keepsake family photo memento with the Minions, Dora from “Dora the Explorer,” SpongeBob, Curious George and Santa Claus will add to the special celebration. Children will also be treated to giveaways, including a large plush toy and a book of their choice.

In the spirit of paying it forward, Discover A Star grant recipient, A Window Between Worlds, will provide an arts and crafts station. The non-profit group is dedicated to using art as a healing tool to empower and transform individuals and communities impacted by violence and trauma, while inspiring women and children to recover a sense of renewal and independence through creative expression.

Universal Cinema had a star-studded grand opening @CityWalkLA

 Ron Meyer, Vice Chairman, NBCUniversal, and Acclaimed Filmmaker Steven Spielberg, along with Jordan Peele, Will Packer and Jason Blum, Help Universal CityWalk Inaugurate its All-New State-of-the-Art Universal Cinema

Celebratory Event Invites Movie-Goers to “See Movies Where Movies are Made” as Universal CityWalk Officiates the Grand Opening of Its Multi-Million Dollar Cinema Renovation

USHR//Universal City, California, April 20, 2017 – Ron Meyer, Vice Chairman, NBCUniversal; Academy®, Emmy, Golden Globe and BAFTA award-winning filmmaker Steven Spielberg; Emmy Award-winning filmmaker Jordan Peele (Get Out); Emmy Award-nominated filmmaker Will Packer (Straight Outta Compton); Academy Award®-nominated and Emmy Award-winning producer Jason Blum (Get Out); and Karen Irwin, President & COO, Universal Studios Hollywood, celebrated the grand opening of Universal CityWalk’s multi-million dollar AMC Theatre renovation to create an all-new state-of-the-art Universal Cinema

With its proximity to the Universal Studios’ production lot and filming locations for many blockbuster movies, these award-winning filmmakers helped call “action” and shine a spotlight on the Universal Cinema as the place to “see movies where movies are made.”

“The new Universal Cinema is a spectacular place to enjoy blockbuster films and we’re thrilled to have such acclaimed filmmakers join us to commemorate the occasion,” said Karen Irwin, President & COO, Universal Studios Hollywood. “As The Entertainment Capital of L.A., we’ve entertained guests for generations, taking them behind-the-scenes of movie-making and placing them in the heart of the action with our incredible attractions, so it’s only fitting that we create the ultimate movie-going experience giving fans access to a movie theatre where they watch films in Hollywood screening rooms the same way filmmakers do.”

Universal Cinema’s top-to-bottom makeover coincides with Universal Studios Hollywood’s ambitious epic transformation to reimagine the world-class entertainment destination.

For film buffs, Universal CityWalk has long been the epicenter for fans seeking an environment that matches the excitement of their favorite blockbuster movies. Delivering modern, high-tech elegance and chic sophistication, the renovation of the split-level movie theatre offers a stylish and inviting place that captures the spirt of the glamourous movie studio—complete with screening room quality theatres and ultra-plush reclining seats.

The Director’s Lounge Cocktail Bar—an all-new upscale and stylish second-level retreat, flanked by the upper level theatres—adds a charismatic new dimension to the space for casual pre- and post- movie-going fun.  Beverages served at the lounge can also be taken into the second level theatres.

Each redesigned theatre has been fully upgraded with the most technologically advanced sight and sound achievements. The Universal Cinema represents the first multiplex in the United States to incorporate Christie laser projection, Christie Vive audio sound system and Dolby ATMOS with recliner seating to deliver maximum-impact movie presentations in 18 auditoriums. The installation of new state-of-the art screens, perforated to enable 360 degree audio, complement the overall enhancements.

The recent upgrade to the IMAX theatre features IMAX’s next-generation 4K laser projection and 12-channel sound systems designed to enhance the entire movie-going experience and provide an audience with sharper, brighter, clearer and more vivid digital images than ever.

A departure from traditional movie concession stands, the completely redesigned AMC Marketplace offers movie-goers a contemporary grab-n-go, self-service experience, featuring a delectable new take on concession favorites, including specialty popcorn, gourmet foods, real fruit smoothies, café style coffees and a Coca-Cola Freestyle self-service touch screen soda fountain featuring 165 different Coca-Cola drink products. 

A box office and guest services concierge is now located inside the venue, with convenient automated box office kiosks situated adjacent to the venue by the “5 Towers” outdoor concert stage. Additionally, movie-goers can enjoy $5 Movie General Parking with the purchase of a movie ticket.